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Practical profile

PostHog

Event-based product analytics.

Profile reviewed: 9 October 2026

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When to consider it

Consider it to understand where readers move from discovery to a useful action. Keep outbound clicks, orders and approved commissions separate: these steps may belong to different systems.

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Documentary summary and selection method. The suggested scenarios are checks to perform in your environment; we do not claim to have tested the provider. Confirm prices, terms and local rules with appropriate sources.

Checks to perform

Events and scope

Define a partner outbound click, allowed properties and the comparison period. Use consistent campaign identifiers. Do not transmit complete free-text fields or sensitive query parameters.

Identity and duplicates

Prepare an anonymous scenario and, if your product supports it, a logged-in scenario. Review identity rules before comparing users and events. A page refresh should not become a second order.

Outcome evidence

Reconcile analytics events with an authorised merchant-system export. Document missing events, consent states and refunds. Do not use analytics alone to decide a payment.

Questions for your decision

Is an outbound click a commission?

No. It describes one journey step; commission approval depends on programme rules and the designated ledger.

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Build a campaign link while preserving partner parameters and its destination fragment. UTMs label campaigns in your reports; they do not create an affiliate link or establish an approved commission.

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